Good working life as Finland’s competitiveness factor: Report of the working life brand group
Alasoini, Tuomo; Antila, Juha; Hakonen, Niilo; Hasu, Mervi; Lyly-Yrjänäinen, Maija; Niemi, Merja; Pakarinen, Terttu; Ramstad, Elise; Stålhammar, Hannu (2017-01-12)
Alasoini, Tuomo
Antila, Juha
Hakonen, Niilo
Hasu, Mervi
Lyly-Yrjänäinen, Maija
Niemi, Merja
Pakarinen, Terttu
Ramstad, Elise
Stålhammar, Hannu
Työ- ja elinkeinoministeriö
12.01.2017
Julkaisusarja:
Publications of the Ministry of Economic Affairs and Employment 43/2016This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.
Julkaisun pysyvä osoite on
http://urn.fi/URN:ISBN:978-952-327-175-3Tiivistelmä
This report contains a proposal for the steering group of the Working Life 2020 project on how the Finnish working life brand should be strengthened. The objective of the development of the working life brand is to support economic growth in Finland in the long term, to help Finland to succeed in international cooperation and to elevate Finland’s status as an example and inspiration for others. Primary clients of the working life brand work include foreign investors, companies, workforce and consumer clients.